If you haven’t stayed up until the early hours of the morning reading with your eyes itching and burning with tiredness and your vision blurred as you fight to stay awake to finish the book, you haven’t lived at all
(Source: sinnerlikedamon, via xloveswift)
- It should arrest and hold attention.
- It should then invoke curiosity.
- It should surprise.
- It should invoke wonder.
- It should bring joy.
- It should be memorable.
- Bonus points if it’s funny.
— Celebrated graphic artist Marian Bantjes's criteria for what makes great design (via explore-blog)
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